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RSS Blog & RSS News

8 Social Media Trends
03/30/2015

Long gone are the days when social media was a giant question mark in terms of measurement and ROI.

complete article

Social Media Makes You Spend More
03/25/2015

When I ran a Facebook ad recently for a nonprofit where I volunteer, I was surprised how specific you could get in targeting potential customers. If I wanted to advertise the event I was promoting to women between the ages of 24 and 26 in my city who were unmarried and educated, who watched Girls, owned a dog and liked designer purses — I could do that.

Being able to target ads to a specific market can help a seller reach the people who want or need their products and services. Unfortunately, that means buyers may also be encouraged to spend more than they should if they are not mindful.

complete article

How To Use Social Media To Attract New Clients
03/23/2015

One of the interesting qualities of freelancing work is that you may never meet your clients in real life. Perhaps more than any other job market, freelancers rely heavily on their online image- an aggregate of their resume, portfolio and personality to set themselves apart and attract new clients who may very well be located on the other side of the world.

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29 Rules of Social Media
03/20/2015

How did you end up learning the unwritten rules for social media etiquette?

For me, it was a lot of watching and waiting, a bit of experimenting, and tons of trial and error. When I first started out on social media, I had just the most basic rules and intuitions. Even now, I feel like I learn a new quirk or quibble on a near-daily basis.

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Link RSS feeds to email with Blogtrottr
03/18/2015

RSS feeds are fine if you can find a good feed reader and the time to grind through the results, but let’s face it - email is the center of most people’s universes. So why not converge RSS and email? If this sounds like something you would like to do, you need to take a look at the Web service Blogtrottr.

Blogtrottr is simple to use: you enter a feed URL, the address you wish to have the email of the feed sent to, select the frequency of delivery.

complete article

Clean Up Your RSS Reader
03/16/2015

Nothing motivates me to clean up like having to move. When I move house, which I do more often than I like, I see it as a time to purge junk and scrub the new place from corner to corner before moving in any of my stuff. And that's how I feel about RSS feed readers right now.

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Turn Gmail into an RSS Reader
03/13/2015

Whether you are still struggling to get over the loss of Google Reader or you want to try out RSS subscriptions for the first time, you can set up Gmail as a makeshift feed reader in just a few minutes. We have outlined the steps you need to follow to turn your inbox into a news ticker below.

While it was not built as an RSS reader, Gmail certainly does a fine job nevertheless. You can filter your feeds as you like, star articles for later reading, catch up on mobile devices, and use the apps powerful search capabilities to browse through archived content.

complete article

Top 3 Tips for a Better Mobile Content Strategy
03/11/2015

Marketers are spending millions of dollars creating compelling content for everything from DIY videos on YouTube to posts about the latest trends on their blogs. But, many are still not curating all that content under a single roof. Mobile is the answer to that problem for many.

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Social Marketing Tools That Build Your Reach and Credibility
03/10/2015

As an early adopter of media since the early 80s, I love everything about media, its immediacy, urgency, fluidity, and ability to impact the masses and unify people and ideas in real time, in the moment.

Social marketing continues to be a powerful force for good, but as we know it can be a dangerous platform for bad too.

Through prior careers in entertainment and broadcast radio sales, and celebrating 8 years in my current social media consultancy, social marketing clearly is the most effective way to build branding, credibility and the bottom line.

complete article

Add RSS feeds to OS Xs Notification Center
03/09/2015

Compared to the best-known RSS feed readers on the market today, News Notifications is as straightforward and uncomplicated as its drab title implies.

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Creative Podcasting For Businesses
03/06/2015

Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans.

Here are just some of the various types of content that businesses are turning into podcasts...

Creative Podcasting for Businesses

Letting Your Kids Play in the Social Media Sandbox
03/04/2015

After giving it some thought, and seeking counsel from friends who work for social start-ups in Silicon Valley, I called Luca and told him that he could have a YouTube account, but with one big caveat. We would make his account settings private, so that no one could leave comments.

complete article

Twibble
03/02/2015

Whether you own a blog or follow a number of RSS feeds, you probably share your favorite articles on Twitter to bring them to a larger audience. Twibble takes care of this for you, and automatically tweets articles for you based on your preferences.

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